Associate Creative Director

    

Spotify Escuta as Minas
Year 2019


︎Campaign Identity
︎Design System
︎Art Direction



MY ROLE:

Art Director, Designer





"Escuta As Minas" is a Spotify Brazil initiative to increase visibility for independent female-identified musicians in Brazil. In its second edition, Spotify opened a female-led studio for musicians, producers, designers, and up-and-coming stars to record and create new music. The creative process was documented and shared on Spotify's platform and social media. As a Senior Art Director on this project, I was responsible by creating and developing a flexible design system that was applied to multiple touchpoints and oversaw photo and video shootings for all participating artists througout the entire project.







Agency: CUBOCC,  Art Director: Florence Dagostini,  Designer: Florence Dagostini,  Creative Director: Pedro Burneiko, Copywriter: Anna Martha Silveira, Maria Guimarães, Photography: Estudio Bingo, Video: Estudio Bingo, Motion Design: Vanderlei Santana